Business & Strategy Markdown Templates
Markdown templates for SWOT analysis, product requirements documents, and research-based user personas.
These strategy templates support analysis, product definition, and research synthesis. The SWOT template ranks internal and external factors before combining them into possible actions. The PRD defines a product problem, scope, testable requirements, delivery risks, and measures. The user persona captures evidence-backed behavior patterns and jobs to be done.
Start with the document that matches the decision. Use a persona only after research, a SWOT for a bounded strategic question, and a PRD when collaborators need shared product boundaries. Treat assumptions and confidence explicitly rather than presenting workshop output as fact.
Templates in this category
SWOT Analysis
Assess strengths, weaknesses, opportunities, and threats with evidence and priority, then turn findings into testable strategic actions.
Product Requirements Document (PRD)
Define a product problem, users, goals, scope, requirements, acceptance criteria, metrics, dependencies, risks, rollout, and open questions.
Research-Based User Persona
Synthesize user research into behaviors, context, jobs to be done, needs, barriers, evidence, and confidence without demographic stereotypes.
Learn more
How to Write a PRD: Template, Example & Checklist
Write a product requirements document that aligns teams on the problem, users, scope, tradeoffs, and success measures, with a template and checklist.
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AI Markdown Templates: PRDs, Docs & Postmortems
Use reusable Markdown prompts to draft PRDs, documentation, and postmortems without inventing facts, exposing sensitive data, or skipping human review.